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Can we talk about how the guy who cuts my hair sold me on his shop more than any ad ever did?
He spent 20 minutes last Tuesday telling me why he switched his whole product line to stuff made 30 miles away in Tacoma, and by the time I paid I was googling the brands in the parking lot, which got me thinking that word of mouth from one trusted person beats a billboard every time, so how do you all find those real people to vouch for your brand?
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