O
14

Just realized my customer personas were way off after one comment

A client in Portland told me 'your brand feels like it's marketing to my mom, not me' and I spent the next week redoing all our targeting for the 25-35 crowd. Has anyone else had a single piece of feedback totally wreck your strategy?
2 comments

Log in to join the discussion

Log In
2 Comments
casey_lane73
Maybe it's just me but people will tell you the truth if you actually stop and listen to them.
5
joseph529
joseph52926d ago
Wow, what exactly was different about what you thought versus what they saw?
2