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I thought the 'cold water rinse' for hair color was just a myth, but a client in Portland proved me wrong.

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2 Comments
clark.kelly
Wait, you mean it actually works? My cousin swears by cold water for her bright red dye, says it keeps it from fading so fast. I always thought she was just being extra.
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gonzalez.vera
Totally works! Cold water keeps the hair cuticle tight so the color can't slip out as easy. Your cousin knows what's up.
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