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Gallery wall vs. portfolio binder: which one actually gets you hired?

I spent 6 months building a giant gallery wall in my studio for client meetings, but when a big ad agency came by last week they asked to see my binder instead and barely glanced at the frames. The binder got me the gig, but now I'm wondering if the wall was a waste of time and money. What's your experience with showing work in person for commissions - curated wall or just a solid digital portfolio?
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2 Comments
gonzalez.vera
Gallery walls are for your ego, not your paycheck.
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elizabeth_ramirez
Right? I stopped stressing over gallery walls and just focused on one big piece I loved, ended up getting way more compliments and saved a ton of time.
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