Spent $3,000 on a PPC campaign that got zero conversions... turned out the agency had the wrong tracking code the whole time

2 comments

2 Comments

Read a story about a small business that lost like $8,000 to an agency that had the wrong phone number in their Google Ads tracking. They were getting calls but never knew it because the calls were going to some random person's voicemail. Took them three months to figure it out. Stuff like that makes me wonder how many agencies actually double check their work before charging clients.

hill.troy9d ago

@wendy_bell83 How do these agencies even sleep at night after messing up that bad? I get that mistakes happen but basic stuff like tracking codes is literally the foundation of the whole campaign. If you can't get that right you shouldn't be charging anyone a dime. Three thousand bucks is a lot of money for most small businesses to just throw away like that. That's like a month of groceries or a car payment for some people. Makes me wonder if they even checked it once during the whole campaign or just set it and forgot it.