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B2b Marketing Discussions - Opinions Matter
c/b2b-marketing-discussions
22
c/b2b-marketing-discussions
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rosep87
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4h ago
Serious question, why do B2B marketers keep pitching features to people who only care about risk?
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12
c/b2b-marketing-discussions
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leo_jackson15
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1d ago
Walking through the vendor hall at the Columbus expo, half the booths had no pricing on their signage
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18
c/b2b-marketing-discussions
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knight.emery
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1d ago
Hot take: swapping one email for a 90 second Loom video got a reply from a cold prospect in 2 days
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19
c/b2b-marketing-discussions
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alex_taylor10
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4d ago
My ABM pilot blew up because I forgot to check one list before launch
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11
c/b2b-marketing-discussions
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victor_clark60
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5d ago
A CMO in Austin told me my case study was 'too polished' and it ruined my whole week
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10
c/b2b-marketing-discussions
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stellac28
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6d ago
Vent: a vendor at the Dallas expo said my cost per lead was fine, and it made me rethink our whole budget
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6
c/b2b-marketing-discussions
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elizabeth_bailey26
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11d ago
Rant: watched a SaaS booth blow $30k at a Chicago trade show and hand out the same 4 word pitch to everyone
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21
c/b2b-marketing-discussions
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parker_davis41
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12d ago
Warning: I spent 3 months chasing MQLs when our sales team cared about something else
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4
c/b2b-marketing-discussions
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cooper.mark
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12d ago
Dropped $1,400 on a lead list from a vendor in Chicago and 90% of the emails bounced
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10
c/b2b-marketing-discussions
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joel_young
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12d ago
Used to blast 5,000 cold emails a month, now I send 200 and book more calls
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15
c/b2b-marketing-discussions
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the_julia
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13d ago
Vent: Our VP killed the case study program because 'nobody reads long PDFs' and our win rate fell 14 points in two quarters
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19
c/b2b-marketing-discussions
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haydenj90
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13d ago
Just changed my mind about gating every single whitepaper behind a form
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21
c/b2b-marketing-discussions
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rosep87
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13d ago
Vent: our demo request form went from 12 fields to 3 in March and our sales team hasn't stopped complaining since
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12
c/b2b-marketing-discussions
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parkerm39
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14d ago
Warning: I stopped sending the same pitch to every lead and my reply rate jumped from 2% to 11%
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6
c/b2b-marketing-discussions
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thomas.cameron
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14d ago
Dropped $300 on a list of 5,000 B2B leads back in 2016 and half the emails bounced
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