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Had a cold email campaign hit a 12% reply rate last Tuesday

I was just testing a new subject line format with a small list of 50 contacts and ended up booking 3 discovery calls in one day. Anyone else ever have a random experiment turn into your best performing campaign?
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2 Comments
grant826
grant82615d ago
Did you keep using that same subject line on your bigger lists?
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sethmartinez
Yeah, kept it. If it ain't broke, don't fix it.
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