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Spent $1,800 on a webinar and got 9 signups, so I cold called all of them myself
Ran a paid webinar for our new inventory tool back in March and the whole thing brought in 9 signups from 340 attendees. I was at my desk in Columbus staring at the report when I decided to just call each person directly instead of dumping them into the nurture email chain. Got 4 meetings out of those 9 calls, which beat everything the webinar itself did. Has anyone here had any luck pairing direct calls with content like this, or do you skip the online stuff altogether?
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